One platform that runs all of it — website, payments, clients, bookings, even your own app. Built for the operator doing it themselves.
Migrate from your old tools · Cancel anytime
They already know about each other. A booking becomes a customer becomes a payment — without you touching anything.
Every lead, client, and conversation in one list.
Sell programs and run a members area, no extra tool.
Subscriptions, one-time, invoices — built in.
Email + text from your business, to the right people.
Clients self-schedule. Reminders go out automatically.
A real site on your domain that you can edit.
Follow-ups, welcomes, and reminders that just run.
Insubord gives you your own branded app — your logo, your name, one tap from your client's home screen. They book, message, and open courses inside your app, not a stranger's website.
No app-store review queue, no separate native build. They add it to their phone in one tap on iPhone or Android, and updates push instantly. Included on every plan.
Wilson sees your bookings, customers, and payments together — and tells you the one or two things worth doing this week. Plain language. No jargon.
Everything to run one business.
Run every client's business from one place.
All seven parts of the platform. Your own app. One bill. We get you live inside the week.